MagnifyB, the AI-driven business performance platform for SMEs, participated in the exclusive Intuit Small Business Council in conjunction with the Department for Business and Trade. The Council, which convened on April 2nd, brought together select industry leaders to address critical challenges facing small businesses across the UK.
This appointment followed MagnifyB's recognition in a major government announcement on SME growth, where CEO Simon Groom was quoted on the platform's innovative approach to unlocking business data to improve productivity, cashflow, and access to finance.
"Participating in this high-level council validated our mission of transforming how small businesses operate and access financial resources," said Simon Groom, CEO of MagnifyB. "We were proud to represent the interests of our users and channel partners in these discussions that will shape future policy and support mechanisms."
The Intuit Small Business Council formed part of the government's wider Small Business Strategy, focusing on tackling everyday issues SMEs face in scaling up and growing. MagnifyB's inclusion recognised the platform's significant contribution to addressing these challenges through its accessible, 24/7 virtual advisory service.
Strategic Opportunity for Channel Partners
This development represented a substantial opportunity for MagnifyB's channel partners, including:
- Accountancy Firms: Enhanced ability to offer clients a government-recognised solution for financial performance improvement
- Franchise Organisations: Strengthened compliance and performance monitoring capabilities across franchise networks
- Business Consultants: Access to cutting-edge tools backed by government-level recognition
Channel partners collaborating with MagnifyB will benefit from direct insights into emerging government initiatives and potential funding opportunities identified through the Council's work.
"Our participation in this Council strengthened our position as a vital intermediary between policy makers and the businesses that drive our economy," added Groom. "For our channel partners, this means better alignment with government priorities and enhanced ability to deliver measurable improvements in client business performance."
The Council's focus on finance access, digital technology adoption, and productivity improvement aligned perfectly with MagnifyB's platform capabilities, which provide real-time insights and learning resources to enhance the three key business measurables: productivity, profitability, and cashflow.