The global ecommerce market is expected to grow by 44% between 2024 and 2028 to $10.4 trillion.

That is a staggering number. According to a Store Leads report, Shopify is the biggest name in ecommerce, and most of its sellers operate with a relatively small number of products. The largest group (28.4%) sells fewer than 10 products each, and 95% of Shopify stores have fewer than 1,000 products in their catalogs. This shows that the majority of ecommerce demand is met by small businesses, not just big-box retailers.

This big-small contrast is also evident in the way these businesses manage their inventory. Many retailers face increasing challenges in managing inventory effectively across multiple sales channels, fulfillment locations, and supply chain partners. Without a unified system, they struggle with stock discrepancies, slow fulfillment, and missed orders. This inefficiency leads to higher costs, lost sales, and frustrated customers who expect seamless shopping experiences.

Retailers and brands need modern order orchestration solutions that go beyond incremental improvements. They must align demand and fulfillment dynamically, offering real-time tracking, optimized stock utilization, and AI-driven fulfillment decisions. Without such systems, businesses risk shrinking margins, inefficiencies, and lost customer trust.

A Smarter Solution for Ecommerce Success

Fishbowl Commerce Suite is a new online solution designed to help small, growing ecommerce sellers by providing comprehensive yet affordable inventory management, order fulfillment, and catalog listing features. Created by Fishbowl, the #1 inventory management software for QuickBooks users, this solution is launching this month to equip businesses with the tools they need to scale efficiently.

Unlike legacy order management systems, Fishbowl Commerce Suite provides a unified view of inventory across distribution centers, stores, dropship partners, and third-party logistics providers (3PLs).

This ensures accurate availability across all sales channels and prevents stockouts and overselling. The solution adapts dynamically to demand shifts, supplier constraints, and operational disruptions—making real-time sourcing decisions and optimizing fulfillment to reduce costs while improving delivery speed.

With Fishbowl Commerce Suite, ecommerce sellers can:

• ‍Optimize inventory utilization – Prevent overstocking and stockouts by dynamically adjusting to demand.‍
• Calculate and surface promise dates and fulfillment options – Offer customers accurate delivery dates and options at checkout.‍
• Enhance consumer experience – Provide real-time tracking and post-purchase flexibility, building customer trust.‍
• Automate fulfillment optimization – Use AI-driven routing to select the most cost-effective and fastest fulfillment location.‍
• Gain full inventory visibility – Track stock in real time across multiple warehouses, suppliers, and fulfillment centers.
  

6 Main Features in Fishbowl Commerce Suite

Fishbowl Commerce Suite is a cloud-based sales and operations platform for growth-focused multichannel sellers and direct-to-consumer brands. It offers the following key features:

• ‍Inventory management – Receive inventory and track stock levels in real time across multiple locations.‍
• Catalog listing management across channels – Organize and optimize product listings across sales channels while keeping stock quantities in sync.‍
• Multichannel order routing – Route sales orders to optimal fulfillment locations for efficient processing.‍
• Order fulfillment and customer service – Pick, pack, and ship items efficiently to fulfill incoming sales orders from multiple channels.‍
• Accounting integration and reporting – Integrate with QuickBooks Online or Xero and generate custom reports to track costs and profitability.‍
• Forecasting and analytics – Forecast inventory demand and automate purchasing with intelligent reorder points.

Solutions to Common Ecommerce Problems

Many ecommerce businesses face significant challenges in managing inventory, order fulfillment, and multichannel operations. Fishbowl Commerce Suite helps solve these problems with a unified approach:

Fishbowl Commerce Suite meets the needs of businesses both big and small. If your clients want to take advantage of these advanced features, contact Fishbowl at 1.800.774.7085 Ext. 2 for referrals and more information.