From XU Magazine, 
Issue 42

INNOVATION. TECHNOLOGY. GROWTH. Asia’s leading tech & strategy event for business leaders

Tailored sponsorship opportunities to reach new customers

Your number 1 opportunity to get your brand in front of Asia’s accounting, finance and business leaders.
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Technology is revolutionising how businesses operate across multiple dimensions. Business leaders now leverage advanced tools to streamline operations and enhance decision-making, while finance professionals play a more strategic role, driven by accounting and finance innovations. The way businesses operate, scale and grow has changed significantly.

The Accounting & Business Show Asia provides the perfect platform for business owners, accounting firms and leaders in finance, HR, operations, strategy, sales and marketing roles to keep themselves updated on the key trends and technologies, and in turn for solution providers to reach an engaged audience of decision makers actively looking for ways to solve their business pain points.

The 2025 edition is set to take place on 22 - 23 October at Sands Expo Singapore. Attendees can look forward to a vibrant marketplace of solution providers, an entirely redesigned conference agenda and a vast array of networking opportunities.

To help innovative companies meet and engage with new prospects, we provide a range of tailored sponsorship opportunities. With 5 focused conference theatres, you can deliver insightful and timely content, in front of the right audience. Maximise your impact by choosing the right theatre to tailor your sponsorship and connect with decision-makers.

75% of our attendees influence and make purchasing decisions

Transformation Stage

For all leaders embracing change and innovation. Explore game-changing technologies, digitalisation strategies, and transformative trends shaping the future of business.

Finance Stage

For finance teams driving smarter decisions. Dive into the digital tools and strategies changing the face of financial management and driving resilience and growth.

Practice Stage

For accounting and bookkeeping firms building smarter practices. Learn to streamline operations, attract clients, and deliver more value with tech and automation.

Customer & Commerce Stage

For leaders scaling businesses and enhancing customer journeys.

Power up your sales and marketing for growth while enhancing your customer experience through seamless commerce.

People Stage

For workforce leaders transforming their employee experience. Discover the latest trends in workforce innovation and get your hiring, payroll and employee engagement right.

Thousands of qualified buyers from enterprises, SMEs and accounting firms attend The Accounting & Business Show Asia:

Meet thousands of qualified buyers from enterprises, SMEs and accounting firms

Finance Leaders

  • CFOs
  • Finance Directors
  • Financial Controllers
  • AP & AR Specialists
  • FP&A Specialists
  • Finance Managers

Accountants & Bookkeepers in Practice

  • Managing Partners
  • Partners
  • Directors
  • Accountants / CPAs
  • Auditors
  • Bookkeepers

Business Leaders

  • Business Owners
  • Managing Directors
  • SME C-suite Leaders
  • HR Leaders
  • Sales & Marketing Leaders
  • IT Leaders
  • and more!

With a packed EXPO floor nestled amongst a fantastic agenda full of business, accounting, finance experts and leaders, and featuring a broad range of innovative solutions and services from across Asia and beyond, there is simply no better place to showcase your brand. The remaining stands and speaking slots are selling FAST!

Reach out now to discover channels to amplify your brand and grow your sales:

Laura Binns

General Manager

Email: laura.binns@terrapinn.com

Bess Delarosa

Business Development Manager

Email: bess.delarosa@terrapinn.com

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